Sketching!!!

Hey.

So the next task is to 'sketch' some existing logos that you are inspired by. You can choose any logo, but you must try to draw the logo as it is presented. The idea of this exercise is to allow you to practice your sketching and toning skills ready for when you develop your chosen logo. You may use the images posted above on my next blog or you can use the Internet to research your own.

Remember that the emphasis of this project is on PRESENTATION so you should try to ensure your work is well presented.

Happy sketching. 

Design Situation and Design Brief

Design Situation

Advertising is a multimillion pound industry. Advertising includes logos, packaging, point of sale displays, websites and television campaigns. International companies from Ford to McDonalds spend millions of pounds each year on advertising. Even smaller companies spend large amounts of their budget on good advertising campaigns. 

Design Brief

I am going to redesign the logo for ????????. I will also design and make a piece of packaging for one of their products (name the product here) and design and make a point of sale display for that product.

Initial Specification

My products will have or do the following;

• Display the product that is for sale

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History of a Brand or Logo or Company

Your next task is to identify the company/logo/brand that you will be doing your graphic design work for.

As with all projects, we have to some research!! You need to write a brief summary of your chosen company's history (this shouldn't be any longer than 500 words!!). Maybe you could find out specific facts about the company's logo or brand (i.e. Cadburys use a very particular type of purple for their products and they have copyrighted that particular shade of purple!!).

Please try not to 'copy and paste' directly from a website as this would be poor form!! Also remember that anyone in the WORLD can see your blog, so if you copy someones words and they read your blog, you could be sued for copyright!!

Peace.

1st Task

Your first task is to post the theory sheets you produced last week onto the blog. You will remember that the tasks were as follows;

Printing Techniques

Your first task;

Use the CD ROM player to complete a research page on the following areas;

•  Offset Lithography (especially the 4 colour printing process)

•  What CMYK is and why is it important

•  Find out what the different sizes of paper are and is there a basic rule that can be applied in order to remember the names of the sizes and the how big they are?

Make sure that it is attractive, eye catching and contains all of the main information about the subjects above.

Packaging

Your next task;

To complete a research page about packaging. Use my pro forma as an example and create a second information sheet about packaging.

You should pay particular attention to the main for areas and make the sheet attractive and eye catching.

You can also use the internet and the GCSE books as other sources of information

You should have already completed these two tasks. So all you need to do is to post them on your blog.

Task One complete- BOSH!!!

Product Re-Design

So, the project.

The project is an introduction to the world Graphic Design, Styles and Techniques. We will be looking at the materials used in the graphics industry (namely paper and card) and the production of graphic products.

The main focus of the product is on your presentation skills. Your presentation skills will be essential in producing a successful blog as well as using your sketching skills to re-design the logo of your choice. 

The main aim of the project is to re-design a companies logo. You could, for example, re-design the logo of a world famous brand, such as Addidas or McDonalds. On the other hand you may choose a company that has  particular interest to you (do your parents own their own company and need the logo to be re-branded, does your old primary schools logo look tired and warn?, do you live in an area that is 'up and coming' and a particular shop needs to be re-branded?) and re-design their logo.

As I have said earlier you will be set certain tasks and be asked to complete them and post them on the blog. The should show the 'story' of your project from start to finish.

Mr Thomas

Will you choose to 're-brand' Addidas???

The most recognised logo in the world!!

Welcome Year 10!!

Hi all.

Welcome to the Year 10 blog for Product Design.

You will be using the blog to record your progress during the 'Product Re-Design' project. You will be recording your progress, thoughts and peer assessing each others work during the project via our blogs. You will be able to add pictures, drawings, videos and sound effects to your blogs in order to record the progress of your project.

You will have deadlines to meet, as in all projects, and I will be marking your work exclusively on the blog.

I do have high expectations of you to use the blog appropriately. I only want you to post work to do specifically to with our course.

If you want to start your own private blog then feel free to do so, you can add up to 10 blogs on your 'Blogger' account.  

So, enjoy using your blog and have fun with it!!!

All the best for now.